--- title: What is the No.1 Value Driver when you think about selling your business? description: "Master Ten Value Drivers to Sell Your Business at the Highest Price\nEntrepreneur\nRedundant\nStrategic exit" image: https://www.scalingup.co.uk/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-2.png --- [![Scaling Up UK](https://www.scalingup.co.uk/hubfs/Screenshot%202022-03-29%20at%2008.59.29.png)](https://www.scalingup.co.uk) [![Schedule A Call](https://no-cache.hubspot.com/cta/default/5021433/d1247de7-d9f0-4863-8f31-ef60685df531.png)](https://cta-redirect.hubspot.com/cta/redirect/5021433/d1247de7-d9f0-4863-8f31-ef60685df531) Toggle navigation Toggle navigation - - - - - - About Us - [About Us](https://www.scalingup.co.uk/about-us) - [Meet Our Team](https://www.scalingup.co.uk/scale-up-team) - Coaching Programs - [Scaling Up Forums](https://www.scalingup.co.uk/ceo-scalingup-forum) - [Scaling Up Program](https://www.scalingup.co.uk/scaling-up-program) - [Scaling Up Leadership Program](https://www.scalingup.co.uk/leadership-program) - [20,000 Scale Ups](https://www.scalingup.co.uk/20000-scaleup-program) - Coaching - [Coaching](https://www.scalingup.co.uk/coaching) - [Learning](https://www.scalingup.co.uk/free-scaling-up-resources) - [Software](https://www.scalingup.co.uk/scaling-up-scoreboard) - Preparing For Exit - [Scaling For Exit](https://www.scalingup.co.uk/extraordinary-exits) - [Exit Podcasts](https://www.scalingup.co.uk/scaleup-exit-podcasts) - [Resources](https://www.scalingup.co.uk/free-scaling-up-resources) - [Scale Up Assessment](https://scaleable.scoreapp.com/) - [Scaling Up Scoreboard](https://www.scalingup.co.uk/scaling-up-scoreboard) - [Cashflow Story](https://www.scalingup.co.uk/cashflow-story) - [Business Tools](https://www.scalingup.co.uk/free-scaling-up-resources) - [Strategic Roadmap Assessment](https://www.scalingup.co.uk/strategic-roadmap-assessment) - [Scale Up Learning Centre](https://www.scalingup.co.uk/learning-centre) - [Scale Up Learning Centre](https://www.scalingup.co.uk/learning-centre) - [Scaling Up Blogs](https://www.scalingup.co.uk/en/blogs) - [Scaling Up Podcasts](https://www.scalingup.co.uk/scaleup-podcasts) - [Scaling Up Webinars](https://www.scalingup.co.uk/scale-up-webinars) - [Scaling Up TV](https://www.youtube.com/@ScalingUpTV/featured) - Events - [Scaling Up Workshops](https://www.scalingup.co.uk/uk-tour-2025) - [Latest Webinars](https://www.scalingup.co.uk/scale-up-webinars) - Contact Us - [Contact Us](https://www.scalingup.co.uk/contact-us) - [Ready To Work With Us?](https://www.scalingup.co.uk/work-with-a-scale-up-coach) Search Box # What is the No.1 Value Driver when you think about selling your business? September 29, 2022 •[Neale Lewis](https://www.scalingup.co.uk/en/blogs/author/neale-lewis) [Strategy](https://www.scalingup.co.uk/en/blogs/tag/strategy)• [Valuation](https://www.scalingup.co.uk/en/blogs/tag/valuation)• [Exit](https://www.scalingup.co.uk/en/blogs/tag/exit) ![](https://www.scalingup.co.uk/hs-fs/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-2.png?height=630&name=Scaling%20Up%20Blog%20Image%20-%20Strategy-2.png) [John Ratliff](https://www.linkedin.com/in/ACoAAAGCKhoBDuxKaBO80EKJDHFTfKPT1R0tGMI), an Exit Strategy expert says: “The number one thing when you think about positioning your company for exit is looking at it externally like an investor's going to  look at it.    So, where are the risks? Where are the opportunities?    You as the entrepreneur can be the biggest risk. If you're not redundant in the business, if the business needs you every single day, no matter what, that's really risky for a buyer.    So we teach entrepreneurs how to build a system and a process that creates results that aren't totally dependent on them, how to build a great senior team, how to build an execution protocol and how to build the right strategy, and how to think about cash and people and that makes you the entrepreneur redundant.  [![ScalingUp Banner - Take Your Free Assessment (Orange)](https://www.scalingup.co.uk/hs-fs/hubfs/ScalingUp%20Banner%20-%20Take%20Your%20Free%20Assessment%20(Orange).png?width=2075&name=ScalingUp%20Banner%20-%20Take%20Your%20Free%20Assessment%20(Orange).png)](https://www.scalingup.co.uk/scaling-up-assessment-tool) So if you're never going to  sell your business, it's still great to be redundant because you get your freedom and your time and everything back. But more importantly, if you are ready to sell your business, the number one value driver, the entrepreneur’s redundant. If a business is predictable and produces results, time after time after time, that's less risky for someone to invest their capital, and then one that's all over the map and completely disorganised and we don't know if we're going to win today or lose or what's going on.    So be predictable, be systematic, as an entrepreneur be completely redundant in the business, and that will drive your value more than anything else”. Have you started planning your exit yet? Can you be redundant in your business? Take our [Value Driver assessment](https://docs.google.com/forms/d/1tZP4bQ_A6q66wq26THW6FHRxPaIORlc27gqNKlekncA/viewform?ts=6331b329&edit_requested=true)to see how ready your business is to achieve a significant exit. Thank you to John Ratliff the CEO of Align 5 for sharing these powerful insights and Karol Popa, Certified Scaling Up Coach ![Neale Lewis - Blog Signature (3)](https://www.scalingup.co.uk/hs-fs/hubfs/Neale%20Lewis%20-%20Blog%20Signature%20(3).png?width=2490&name=Neale%20Lewis%20-%20Blog%20Signature%20(3).png) Share This: [mailto:replaceme@please.com?&subject=Thought%20you%20might%20like%20this&body=https%3A%2F%2Fwww.scalingup.co.uk%2Fen%2Fblogs%2Fwhat-is-the-no.1-value-driver-when-you-think-about-selling-your-business](mailto:replaceme@please.com?&subject=Thought%20you%20might%20like%20this&body=https%3A%2F%2Fwww.scalingup.co.uk%2Fen%2Fblogs%2Fwhat-is-the-no.1-value-driver-when-you-think-about-selling-your-business) ### Get Updates ### Featured Articles ### Categories - [AI (1)](https://www.scalingup.co.uk/en/blogs/tag/ai) - [Bring It On (2)](https://www.scalingup.co.uk/en/blogs/tag/bring-it-on) - [Cash (7)](https://www.scalingup.co.uk/en/blogs/tag/cash) - [Culture (1)](https://www.scalingup.co.uk/en/blogs/tag/culture) - [Execution (11)](https://www.scalingup.co.uk/en/blogs/tag/execution) - [Exit (9)](https://www.scalingup.co.uk/en/blogs/tag/exit) - [F&Q's Scaling Up (3)](https://www.scalingup.co.uk/en/blogs/tag/fqs-scaling-up) - [High Performance (7)](https://www.scalingup.co.uk/en/blogs/tag/high-performance) - [People (16)](https://www.scalingup.co.uk/en/blogs/tag/people) - [Recruitment (2)](https://www.scalingup.co.uk/en/blogs/tag/recruitment) - [Retreat (4)](https://www.scalingup.co.uk/en/blogs/tag/retreat) - [Scale Up (17)](https://www.scalingup.co.uk/en/blogs/tag/scale-up) - [Strategy (23)](https://www.scalingup.co.uk/en/blogs/tag/strategy) - [Valuation (8)](https://www.scalingup.co.uk/en/blogs/tag/valuation) See all - - - - - - [mailto:neale@scalingup.co.uk](mailto:neale@scalingup.co.uk) The Retreat, How Caple, Herefordshire HR9 7JW © 2026 [Scaling Up](https://www.scalingup.co.uk) All rights reserved | [01462 222024](tel:1462222024) - [Privacy Policy](https://www.scalingup.co.uk/policies) - [Cookies](https://www.scalingup.co.uk/policies) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Neale Lewis", "url" : "https://www.scalingup.co.uk/en/blogs/author/neale-lewis" }, "dateModified" : "2022-09-30T20:14:14.594Z", "datePublished" : "2022-09-29T20:14:00.000Z", "headline" : "What is the No.1 Value Driver when you think about selling your business?", "image" : [ "https://www.scalingup.co.uk/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-2.png" ], "mainEntityOfPage" : { "@id" : "https://www.scalingup.co.uk/en/blogs/what-is-the-no.1-value-driver-when-you-think-about-selling-your-business", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.scalingup.co.uk/hubfs/SCALE%20UP%20COACHES-1.png" }, "name" : "Scaling Up" } } ```