--- title: The four keys to maximising valuation - Strategy description: "The four keys to maximising valuation - Strategy \n\nIndustry constraint\nExit" image: https://www.scalingup.co.uk/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-3.png --- [![Scaling Up UK](https://www.scalingup.co.uk/hubfs/Screenshot%202022-03-29%20at%2008.59.29.png)](https://www.scalingup.co.uk) [![Schedule A Call](https://no-cache.hubspot.com/cta/default/5021433/d1247de7-d9f0-4863-8f31-ef60685df531.png)](https://cta-redirect.hubspot.com/cta/redirect/5021433/d1247de7-d9f0-4863-8f31-ef60685df531) Toggle navigation Toggle navigation - - - - - - About Us - [About Us](https://www.scalingup.co.uk/about-us) - [Meet Our Team](https://www.scalingup.co.uk/scale-up-team) - Coaching Programs - [Scaling Up Forums](https://www.scalingup.co.uk/ceo-scalingup-forum) - [Scaling Up Program](https://www.scalingup.co.uk/scaling-up-program) - [Scaling Up Leadership Program](https://www.scalingup.co.uk/leadership-program) - [20,000 Scale Ups](https://www.scalingup.co.uk/20000-scaleup-program) - Coaching - [Coaching](https://www.scalingup.co.uk/coaching) - [Learning](https://www.scalingup.co.uk/free-scaling-up-resources) - [Software](https://www.scalingup.co.uk/scaling-up-scoreboard) - Preparing For Exit - [Scaling For Exit](https://www.scalingup.co.uk/extraordinary-exits) - [Exit Podcasts](https://www.scalingup.co.uk/scaleup-exit-podcasts) - [Resources](https://www.scalingup.co.uk/free-scaling-up-resources) - [Scale Up Assessment](https://scaleable.scoreapp.com/) - [Scaling Up Scoreboard](https://www.scalingup.co.uk/scaling-up-scoreboard) - [Cashflow Story](https://www.scalingup.co.uk/cashflow-story) - [Business Tools](https://www.scalingup.co.uk/free-scaling-up-resources) - [Strategic Roadmap Assessment](https://www.scalingup.co.uk/strategic-roadmap-assessment) - [Scale Up Learning Centre](https://www.scalingup.co.uk/learning-centre) - [Scale Up Learning Centre](https://www.scalingup.co.uk/learning-centre) - [Scaling Up Blogs](https://www.scalingup.co.uk/en/blogs) - [Scaling Up Podcasts](https://www.scalingup.co.uk/scaleup-podcasts) - [Scaling Up Webinars](https://www.scalingup.co.uk/scale-up-webinars) - [Scaling Up TV](https://www.youtube.com/@ScalingUpTV/featured) - Events - [Scaling Up Workshops](https://www.scalingup.co.uk/uk-tour-2025) - [Latest Webinars](https://www.scalingup.co.uk/scale-up-webinars) - Contact Us - [Contact Us](https://www.scalingup.co.uk/contact-us) - [Ready To Work With Us?](https://www.scalingup.co.uk/work-with-a-scale-up-coach) Search Box # The four keys to maximising valuation - Strategy September 23, 2022 •[Neale Lewis](https://www.scalingup.co.uk/en/blogs/author/neale-lewis) [Strategy](https://www.scalingup.co.uk/en/blogs/tag/strategy)• [Valuation](https://www.scalingup.co.uk/en/blogs/tag/valuation)• [Exit](https://www.scalingup.co.uk/en/blogs/tag/exit) ![](https://www.scalingup.co.uk/hs-fs/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-3.png?height=630&name=Scaling%20Up%20Blog%20Image%20-%20Strategy-3.png) Strategy: Control an Industry Constraint In Verne Harnish's book , The Greatest Business Decisions of All Time, he details how the late Robert Taylor “blackmailed” Colgate-Palmolive into purchasing his firm for $75 million, a lot of money in the Eighties. He recognised that the key component of his Softsoap liquid soap offering was the spring pump. Given there was only one manufacturer of those pumps at the time, he purchased the entire annual production of the manufacturing firm (100 million units at a price of $.12 per unit), guaranteeing Colgate, P&G, and others couldn’t compete with him — and forcing Colgate’s hand in eventually purchasing the company. [![ScalingUp Banner - Download Free Scaling Up Tools (Blue)](https://www.scalingup.co.uk/hs-fs/hubfs/ScalingUp%20Banner%20-%20Download%20Free%20Scaling%20Up%20Tools%20(Blue).png?width=2075&name=ScalingUp%20Banner%20-%20Download%20Free%20Scaling%20Up%20Tools%20(Blue).png)](https://www.scalingup.co.uk/free-scaling-up-resources) One of our clients within the Railway engineering consultancy sector recognised that there was a choke point around the amount of talent and skilled engineers within the industry. With a strategy to identify, attract and recruit the top railway engineers into their organisation they were able to gain a significant strategic advantage.  When it came to exiting their company they were able to attract a large number of strategic buyers who were happy to pay a premium in order that they could bring the talent into their organisation. Critically it prevented their competition from having access to this critical source of talent Is there a key constraint in your industry? Gain control and your valuation will soar ![Neale Lewis - Blog Signature (3)](https://www.scalingup.co.uk/hs-fs/hubfs/Neale%20Lewis%20-%20Blog%20Signature%20(3).png?width=2490&name=Neale%20Lewis%20-%20Blog%20Signature%20(3).png) Share This: [mailto:replaceme@please.com?&subject=Thought%20you%20might%20like%20this&body=https%3A%2F%2Fwww.scalingup.co.uk%2Fen%2Fblogs%2Fthe-four-keys-to-maximising-valuation-strategy](mailto:replaceme@please.com?&subject=Thought%20you%20might%20like%20this&body=https%3A%2F%2Fwww.scalingup.co.uk%2Fen%2Fblogs%2Fthe-four-keys-to-maximising-valuation-strategy) ### Get Updates ### Featured Articles ### Categories - [AI (1)](https://www.scalingup.co.uk/en/blogs/tag/ai) - [Bring It On (2)](https://www.scalingup.co.uk/en/blogs/tag/bring-it-on) - [Cash (7)](https://www.scalingup.co.uk/en/blogs/tag/cash) - [Culture (1)](https://www.scalingup.co.uk/en/blogs/tag/culture) - [Execution (11)](https://www.scalingup.co.uk/en/blogs/tag/execution) - [Exit (9)](https://www.scalingup.co.uk/en/blogs/tag/exit) - [F&Q's Scaling Up (3)](https://www.scalingup.co.uk/en/blogs/tag/fqs-scaling-up) - [High Performance (7)](https://www.scalingup.co.uk/en/blogs/tag/high-performance) - [People (16)](https://www.scalingup.co.uk/en/blogs/tag/people) - [Recruitment (2)](https://www.scalingup.co.uk/en/blogs/tag/recruitment) - [Retreat (4)](https://www.scalingup.co.uk/en/blogs/tag/retreat) - [Scale Up (17)](https://www.scalingup.co.uk/en/blogs/tag/scale-up) - [Strategy (23)](https://www.scalingup.co.uk/en/blogs/tag/strategy) - [Valuation (8)](https://www.scalingup.co.uk/en/blogs/tag/valuation) See all - - - - - - [mailto:neale@scalingup.co.uk](mailto:neale@scalingup.co.uk) The Retreat, How Caple, Herefordshire HR9 7JW © 2026 [Scaling Up](https://www.scalingup.co.uk) All rights reserved | [01462 222024](tel:1462222024) - [Privacy Policy](https://www.scalingup.co.uk/policies) - [Cookies](https://www.scalingup.co.uk/policies) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Neale Lewis", "url" : "https://www.scalingup.co.uk/en/blogs/author/neale-lewis" }, "dateModified" : "2022-09-30T20:13:30.110Z", "datePublished" : "2022-09-23T20:13:00.000Z", "headline" : "The four keys to maximising valuation - Strategy", "image" : [ "https://www.scalingup.co.uk/hubfs/Scaling%20Up%20Blog%20Image%20-%20Strategy-3.png" ], "mainEntityOfPage" : { "@id" : "https://www.scalingup.co.uk/en/blogs/the-four-keys-to-maximising-valuation-strategy", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.scalingup.co.uk/hubfs/SCALE%20UP%20COACHES-1.png" }, "name" : "Scaling Up" } } ```